Who is Planship?


Over the past dozen years we built SaaS products at scrappy startups like AppThwack (Now AWS Device Farm) and Routegy and large enterprises like AWS. SaaS packaging and monetization strategies, both on the business and software side, consistently grew in complexity and frustration over time. Onboarding big customers required finance and engineering to get involved just to get started, pricing experimentation took longer and longer, and the code and data models became messier and messier. Once we could afford the resources, we built and maintained systems to manage tiers, plans, entitlements, metering, and provisioning in a more scalable way. While this sorta worked, it was a distraction from our core business and wasn't a one-off effort; it required maintenance and support just like any software effort, and it was never as robust and full-featured as a dedicated product. We saw this issue from every angle in our own companies, and we heard from leaders and devs at other companies that this was a common pattern for them, too. That's why we built Planship: to help decision makers, sales, and devs at every software company optimize their pricing and packaging. This is an excerpt from our Hello World blog post.

Portrait photo of Pawel Wojnarowicz
Pawel Wojnarowicz

Co-founder

Portrait photo of Trent Peterson
Trent Peterson

Co-founder